Polk’s exclusive web-based count and delivery system.
Enables you to:
- Quickly access, manipulate and process Polk’s collection of national consumer information
- Choose from an array of data elements (geographic/household and individual demographics/purchase behaviors and more)
- Integrate your customer records
- Suppress previous orders
Description
TLAS houses Polk’s primary direct marketing database and contains information on 100 million households within the United States. Using a standard TLAS browser (Internet Explorer 5.0 or higher), users can log on to the server, easily navigate through screens and quickly select the particular households desired.
Features:
- Available 24 hours/day, 7 days/week (except for routine maintenance)
- Updated every six weeks and processed against NCOA Link, LACS, DSF and ZIP codes+4
- Source File Integration
- A suite of client ready reports that can be selected and modified at any time
- Create multiple markets with one query
Benefits:
- Counts and lists processed within minutes
- Reduced downtime
- Point and click functionality
- Freshest data available for greater deliverability
- All changes and enhancements immediately available to users
- Saves time